Between Sales & Customer Support: A Blurred Line

There is a thin line that separates the differences between sales and customer support. The former engages potential customers on the front lines. On the other hand, the latter’s task is to solve problems and requests made to keep them coming back for more.   They may belong in two different departments, but they share the objective of gaining and…

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Why Switch to Cention?

Have you been searching endlessly for a modern software that delivers an unforgettable customer experience? You’ve finally met your match! Why Cention? Question no more. We built a platform that gives your business everything it needs to communicate with your customers. Cention is changing the way your business interact. Whether customers are reaching out from calls, email, SMS, chat, social…

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Improving Agents Engagement with Customers

Improving agents engagement with customers is a part of the challenge of running a contact center. Just because one method works, it will not promise you the same result every time.    Agents need to be aware of what customers want. Improving agents engagement means that they need to adapt to changes, and they need to do it fast. While…

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Choosing The Best Contact Center Software for Your Business

Choosing the best contact center software is crucial for any business. Every day, customers seek to ask questions, and which each inquiry, lies opportunity for your business to grow. However, how do you choose an excellent software that can cater to all your business needs? Here are some ways for choosing the best contact center software for your business. The…

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